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  • company


  • position

    Executive Producer & Managing Partner

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about the jury

As a trilingual executive producer based in Shanghai with over ten years of international production experience in both advertising, live events and feature film industry, Yimeng Zhang opened the Shanghai branch of HAMLET, with a headquarter in Brussels, four years ago and has been at the helm as a managing partner since.

Born in China, raised in Germany, Yimeng developed a deep understanding of and came to appreciate both Chinese and Western cultures at an early age. In 2012, she returned to China after graduating with an academic degree in Film Studies to pursue a career in commercial production and has since gained extensive expertise of the market and creative landscape in China.

Her past projects include nationwide campaigns for international brands such as M&M’s, Nike, HPBMWLincoln, Beats by DreL’Oréal, The North FaceDanone, Tommy Hilfiger, in association with creative agencies such as W+K, Fred&Farid, Ogilvy, BBDOMother, McCannPublicis and TBWA.